How it works

From connected account to autopilot in four steps.

No rules to wire up, no formulas to maintain. You tell BidBison the outcome you want, and the strategy engine runs your Amazon Sponsored Ads around the clock to hold that line.

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1

Connect your account

Link your Amazon Advertising account in a couple of clicks. No credit card is needed during launch, and BidBison reads your existing campaigns straight away so you start with your real account, not a blank slate.

2

Pick a goal per product or campaign

Skip the rule-building. Choose the plain-language outcome that matches where each product is in its life cycle, and BidBison applies a complete, expert-built playbook for it.

Get found fast Maintain ACoS Scale winners Reduce ACoS Clear stock Brands · Display · Video

3

Set your target ACoS

One number. That target is the constraint the engine optimizes around — it pushes for more sales when you have room and defends your margin the moment spend drifts above the line.

4

BidBison runs it around the clock

Bids, budgets, keyword harvesting, negatives, and day parting are all handled automatically, hour by hour. You watch every move on the live dashboard and step in only when you want to.

Bid adjustments Budget pacing Search-term harvesting Negative keywords Day parting

Why the automation earns trust

Judgment that rule-based tools can't copy.

Most tools automate the clicks. BidBison automates the thinking, with two safeguards built into every strategy.

It won't thrash your bids

Anti-oscillation logic keeps bids inside a sensible band instead of bouncing them up and down every day. No more chasing yesterday's data into tomorrow's overcorrection.

It protects new customers

On Brand strategies, new-to-brand keyword protection keeps valuable keywords alive even when last-click math makes them look expensive, so you don't cut the terms that build your customer base.